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Digital Advertising

 

Digital Advertising

Digital Advertising - yes we can do it all.  If you want your business to be seen on a screen or a device we can provide that for you.

Social Media Advertising

A key to every business today is social media; meeting customers where they are spending their time.  We are here to manage your business through the changing seasons of social media marketing.  We partner up with you to make sure your brand message is reaching new audiences while keeping your current audience engaged and informed about you.

Includes:

Pixel set up and testing, advanced goals for Google Analytics.

Full funnel and audience set up.

Strategy:

  • Create a full-funnel campaign that is focused on prospecting and retargeting your current customers.

  • Apply enhanced audiences to existing campaigns to launch new campaigns more effectively.

  • Optimize around Facebooks' algorithm to gain full potential out of each ad and audience.

  • Evaluate and adjust impressions and budgets to maximize conversions and optimize investment.

Programmatic Display Advertising

Programmatic Display Advertising continues to dominate the digital landscape and continues to expand every day.  It continues to be one of the best strategies for introducing your brand and letting users know you are still here.  It has moved from display ads to Connected TV, into digital audio to native ads to tell your brand's story.

Includes:

Tag tracking, ad creative, and animated ads.

Strategy:

  • Use best-in-class tag management which can utilize first and third-party data from your website or app.  

  • Use cross-channel marketing to be able to find new users and track users from mobile phones to desktop, to cord-cutting TV watchers.

SEM Marketing

Search Engine Marketing if a user is looking for you on Google, Bing or DuckDuckGo we want your business showing up.

 

  • Looking to improve results for Shopping?  We optimize your feed for the highest returning products giving your business the return on ad spend you are desiring.  

  • Need to bring your CPA (cost per acquisition) down to get stronger returns, we can test and optimize to get the metrics that matter the most to you.

  • We are fully transparent with how we are bidding making sure the full campaign is inside of your Google Analytics.